Heinz’s signature product in the United States might be ketchup, but what product with the keystone 57 logo became a breakout for Heinz Japan?

Join us for the next installment in the ACCJ/NAJAS Business Leader Series, featuring Kraft Heinz Company’s Northeast Asia President Steve Briggs. Learn more about how an American company with Pittsburgh roots adapted to the tastes of the Japanese market, how Covid-19 changed the food service industry, and the path to future growth.

About the Series:

The Japan America Society of Pennsylvania is proud to present this program as part of the ACCJ/NAJAS Business Leader Series, a collaboration with the American Chamber of Commerce in Japan and the National Association of Japan-America Societies. The series highlights activities of Japan-based global corporations, strategies in the United States and Japan, business successes and challenges, and perspectives from Japan.

About the Speaker:

Steve Briggs is the Northeast Asia president for the Kraft Heinz Company (KHC), the third-largest food and beverage company in North America and the fifth largest in the world. KHC’s Northeast Asia business comprises Japan and South Korea, with regional headquarters in Tokyo. Kraft Heinz also has offices in seven regional cities across the country. Briggs was appointed president in 2019, following almost five years with KHC in Australia and New Zealand. Prior to KHC, his experience was primarily in New York City, across merger and acquisition investment banking and private equity. Briggs is a graduate of Marquette University, based in Milwaukee, Wisconsin.